Connect with us

Entertainment

Wakanow acquires NairaBox to expand into lifestyle sector

Published

on

Wakanow

Wakanow Group Acquires NairaBox to Expand into Entertainment And Lifestyle, combining travel tech with event experiences under one digital platform.

adron lemon friday

Wakanow Group, Africa’s leading travel tech company, announces that it has acquired NairaBox, a fast-growing lifestyle and entertainment platform in Nigeria.

Also read: Gbenga Daniel Reaffirms Renewed Hope at Midterm Review

This acquisition represents a deliberate strategic step by Wakanow to broaden its portfolio into entertainment, events, and lifestyle experiences, reinforcing its commitment to innovation, consumer centricity, and diversified growth.

Wakanow also names Tobi Andero as Head of Business for Nairabox, joining from the experiential marketing industry.

Tobi brings with him a wealth of experience in brand engagement, experiential strategy, and business leadership, positioning Nairabox to scale operations and enhance its value proposition under the Wakanow umbrella.

NairaBox is known for providing seamless access to event tickets, cinema experiences, lifestyle offerings, and more via its digital platform, combining convenience with engagement.

By integrating NairaBox into the Wakanow ecosystem, our customers will enjoy more holistic experiences: travel, entertainment and lifestyle, all under one roof.

Bayo Adedeji, Group CEO of Wakanow, stated that:
“We see tremendous opportunity in the intersection of travel and entertainment. This acquisition allows us to offer deeper, richer experiences to our customers not just where they travel, but how they live, how they enjoy, how they engage with culture. We are excited about what the future holds as we combine Wakanow’s strength and reach with the lifestyle energy of NairaBox.

“As we expand, we are focused not only on geography but on sectoral breadth. Entertainment and lifestyle are natural adjacencies to our business – they enhance the value we deliver and align well with consumer trends. We believe the synergies will unlock new growth, both for our customers and stakeholders,” Adedeji added.

While stating his commitment to a smooth transition of ownership, CEO, NairaBox, Ugochukwu Jay Chikezie affirmed that:
“Joining forces with Wakanow marks an exciting new chapter for NairaBox and for entertainment in Nigeria. Over the years, we’ve built a platform that connects people to the experiences they love – concerts, movies, and live events. This acquisition allows us to scale that vision even further by integrating travel and entertainment into one seamless ecosystem. Together with Wakanow, we’re creating a future where access to unforgettable experiences, whether across cities or continents, becomes simpler, smarter, and more connected than ever.”

Wakanow is committed to preserving and enhancing the core strengths of NairaBox – its innovation, its connection with entertainment and lifestyle consumers, and its digital-first approach.

Also read: Gbenga Daniel Reaffirms Renewed Hope at Midterm Review

Wakanow Group comprises multiple platforms: Wakanow.com, Kalabash54.com, Roomde.com, Onburd.com, Pointview Travels, Trip Merchant, and now Nairabox.com.

Wakanow

Wakanow acquires NairaBox to expand into lifestyle sector

60 / 100 SEO Score

Entertainment

Owolabi T3 Unveils Four-Track Project, Mr Entertainer

Published

on

Owolabi T3

Owolabi T3 unveils Mr Entertainer, a four-track project marking his growing ambitions in music, content creation and entertainment (more…)

73 / 100 SEO Score
Continue Reading

Entertainment

Laolu Gbenjo Warns Against Manipulation Over Toluwanisings’ Death

Published

on

Gospel artist Laolu Gbenjo has strongly condemned what he described as wickedness and manipulation surrounding the circumstances of the late singer, Olayemi Bolaji, popularly known as Toluwanisings.

adron lemon friday

Gbenjo made the appeal during a night of tributes held in honour of the late musician at the Jogor Centre in Ibadan, Oyo State. Addressing the gathering, he passionately urged individuals allegedly behind any underhanded tactics to halt their actions immediately.

Describing Toluwanisings as a devoted servant of God and a man of integrity, Gbenjo noted that the late singer possessed a pure heart and was a friend to all.

Cautioning against attempts to distort facts or control narratives regarding the tragic event, Gbenjo stated that whoever was orchestrating such moves should desist. He called on attendees to collectively reject such actions, leading them in a unified stance against perceived malice.

The remarks come amid heightened emotions and grief surrounding Toluwanisings’ passing, which occurred on October 14, 2026. Fellow artistes and industry colleagues at the memorial event paid glowing tributes, demanding sincerity and peace as the public comes to terms with the loss.

62 / 100 SEO Score
Continue Reading

Entertainment

Crystal Hefner Accuses Late Husband Hugh Hefner of Rape and Coercion

Published

on

Crystal Hefner, the widow of late Playboy founder Hugh Hefner, has accused him of subjecting her and other women to sexual abuse and coercion during their relationship.

adron lemon friday

Speaking on the “Lisa Guerrero Unleashed” podcast, the 40-year-old said she often felt obligated to comply with Hefner’s wishes, including sexually, and questioned whether some of what she experienced amounted to rape.

“I do believe that I did whatever he wanted me to do. And if that involved sex, then I just did what he wanted me to do,” she said.

Crystal recalled situations in the bedroom that left her deeply uncomfortable, stating that some things that happened “ended up just not being OK.”

She also made a disturbing allegation involving twins Kristina and Karissa Shannon, claiming Hefner attempted to pressure them into sexual activity with each other.

“That is incest. That is disgusting,” she stated, adding that witnessing the situation was “very, very hard” for her.

Crystal further alleged that Hefner would use dirty sex toys during encounters with her and other women, describing the experiences as painful and lacking intimacy.

When host Lisa Guerrero suggested that what Crystal described “sounds like rape,” she agreed.

“He’s not gentle,” Crystal said, adding that she would be left in pain afterward.

According to Crystal, Hefner increasingly sought extreme stimulation and engaged in sexual acts that she said were not consensual or intimate.

Crystal and Hugh married in 2012 and remained together until his death at 91 in September 2017. She has since moved on with marine biologist James Ward, whom she began dating in 2024. The pair married in April.

59 / 100 SEO Score
Continue Reading

Trending News