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273 Customers Win ₦17.96m in Wema Bank’s 5 for 5 Rewards Campaign

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Wema Bank

Wema Bank rewards 273 customers with ₦17.96 million in the first month of its Season 5 5 for 5 Rewards campaign

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Wema Bank has rewarded 273 customers with a total of ₦17.96 million within the first month of launching Season 5 of its flagship 5 for 5 Rewards campaign, highlighting the early success of the initiative designed to promote customer loyalty and positive financial habits.

Also read: Wema Bank’s One-Day MD/CEO, Chinmamanda Ozoakpata, Unveils New Benefits for Children

The campaign, launched on May 2, 2026, as part of the bank’s 81st anniversary celebrations, introduced a more inclusive rewards structure targeted at customers across the Youth, Women and Mass Market segments.

Wema Bank Rewards 273 Customers through a combination of special anniversary activations, daily draws and monthly reward programmes aimed at encouraging active banking and financial inclusion.

The campaign commenced with a special activation at Ikeja City Mall, where 81 customers received ₦81,000 each, resulting in a total payout of ₦6.56 million on the launch day.

Since then, an additional 192 customers have emerged as winners through various reward categories, bringing the total number of beneficiaries to 273 within the first month.

In the Youth segment, 37 students received rewards valued at ₦4.4 million.

The beneficiaries included 20 students who received ₦50,000 each through the PocketMoni reward category and 17 university students awarded ₦200,000 each as tuition support.

The Women segment also recorded notable participation, with 12 customers receiving ₦150,000 each under the #SelfCare category.

The Mass Market segment accounted for the largest number of beneficiaries during the period under review.

A total of 120 customers received daily cash rewards, while 23 customers won ₦200,000 each in the monthly draw, bringing rewards in the category to ₦5.2 million.

Commenting on the campaign’s performance, Wema Bank Managing Director and Chief Executive Officer, Moruf Oseni, said the initiative reflects the institution’s commitment to recognising customer loyalty in practical and accessible ways.

“At Wema Bank, we believe loyalty should be rewarded in ways that are meaningful, transparent and accessible.

The response to Season 5 of the 5 for 5 Rewards campaign has been encouraging, and seeing hundreds of customers benefit within just one month reinforces our belief that everyday banking should create everyday opportunities,” Oseni said.

He noted that the programme extends beyond transaction-based rewards by encouraging responsible financial behaviour among customers.

“Beyond rewarding transactions, we are encouraging positive financial habits while delivering real value to our customers,” he said.

Oseni added that more opportunities remain available as the campaign progresses.

“This is only the beginning. With more reward categories, more winners and more opportunities still ahead, we remain committed to creating meaningful impact for our customers and ensuring more Nigerians experience the value of banking with Wema,” he added.

To qualify for the rewards programme, customers are required to open or reactivate a Wema Bank account, fund it with a minimum of ₦5,000, maintain an average monthly balance of ₦5,000 and complete at least five monthly transactions using the ALAT app, Wema or ALAT cards, or the bank’s *945# banking platform.

With more than ₦170 million earmarked for distribution between May and December 2026, the bank expects thousands more customers to benefit from the campaign in the coming months.

Also read: Wema Bank Opens Final Window for One-Day MD/CEO Challenge Ahead of Children’s Day

The initiative forms part of Wema Bank’s broader strategy to deepen customer engagement, promote positive financial behaviour and deliver added value beyond traditional banking services.

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WEMA BANK SETS NOVEMBER 6 FOR HACKAHOLICS 7.0 GRAND FINALE, UNVEILS “FESTIVAL OF THE FUTURE” AS THEME

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Wema Bank, Nigeria’s oldest indigenous bank, most innovative and pioneer of Africa’s first fully digital bank, ALAT, has announced November 6, 2026, as the date for the grand finale of Hackaholics 7.0, its flagship innovation platform.

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Themed “Festival of the Future.” The grand finale will bring together innovators, technology leaders, startup founders, investors and other key players in Nigeria’s innovation ecosystem for an immersive celebration of ideas, technology and the possibilities shaping the future.

Beyond the much anticipated announcement of this year’s Hackaholics Finalists, the event will feature innovation showcases, interactive experiences and conversations exploring how emerging technologies are transforming the way people live, work, build and create.

Designed to go beyond the traditional innovation competition, the Festival of the Future will provide a platform for participants and attendees to experience emerging technologies, discover innovative solutions, connect with industry players and engage in conversations about the opportunities and challenges of a rapidly evolving world. The event will also recognise and celebrate outstanding innovators whose ideas have demonstrated the potential to address real-world challenges and create meaningful impact.

Speaking on the significance of the grand finale and the inspiration behind the Festival of the Future, Wema Bank’s MD/CEO, Moruf Oseni, explained that the concept builds on the Bank’s commitment to creating a future of possibilities while encouraging Nigerians to take a more active role in shaping that future.

“The world is changing at an unprecedented pace. Artificial intelligence and emerging technologies are transforming industries, businesses and everyday life, creating opportunities that would have been difficult to imagine just a few years ago. The question is no longer simply what the future holds, but how prepared we are to shape it.

“This thinking inspired the Festival of the Future. We want to create an experience that brings innovation closer to people, encourages meaningful conversations and challenges us to think differently about how we will live, work, build and create in the years ahead,” he said.

Reaffirming Wema Bank’s commitment to supporting innovation and empowering young Nigerians, Oseni noted that Hackaholics has continued to evolve beyond a competition into a platform for discovering talent, nurturing ideas and connecting innovators with opportunities.

“Since we launched Hackaholics, our goal has remained consistent; to provide young Nigerians with the platform, resources, opportunities and support they need to transform their ideas into practical solutions. We believe that the future of innovation in Nigeria must be driven by the talent, creativity and potential of our people.

“With Hackaholics 7.0, we are taking that commitment further. Beyond recognising outstanding ideas, we want to bring together the people, conversations and experiences that can inspire the next generation of solutions. Our ambition is to continue building an ecosystem where innovation thrives, possibilities are unlocked and Nigeria is better positioned for the future,” he added.

Launched on July 1, 2026, under the theme “Powering Possibilities,”Hackaholics 7.0 commenced with a nationwide pitch centre tour designed to discover and support innovative ideas from young Nigerians across different regions of the country.

The four-month tour attracted 5,329 participants and 1,632 innovative ideas and solutions, with pitch centres hosted across seven locations: Uyo, Kano, Yabatech, Benin, Ibadan, Enugu and Lagos.

Through three distinct tracks; the Ideathon, Hackathon and Social Impact, the initiative provided opportunities for students, graduates, technology enthusiasts, developers and social innovators to present solutions addressing challenges across different sectors. The Ideathon focused on promising ideas, the Hackathon provided a platform for technology developers and builders, while the Social Impact track recognised solutions designed to deliver measurable value to society.

At the conclusion of the nationwide tour, 59 participants emerged from the various pitch centres, reflecting the diversity of ideas, talent and innovation discovered throughout the programme.

As Hackaholics 7.0 progresses towards its final stage, the 59 finalists will be further shortlisted to 20, who will present refined versions of their solutions at the Pre-Pitch scheduled for November 4, 2026.

On November 5, the participants will embark on an Ecosystem Tour powered by Wema Bank, providing an opportunity to visit other top institutions within the technology and innovation ecosystem, interact with industry professionals and gain practical insights ahead of the grand finale.

The journey will culminate on November 6 at the Festival of the Future, where the top innovators will be recognised and celebrated.

Through Hackaholics, Wema Bank continues to demonstrate its commitment to driving innovation, supporting entrepreneurship and creating opportunities for young Nigerians to contribute meaningfully to economic development.

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Theparkpay Technologies Limited Strengthens Global Payments Infrastructure with UK FCA Licence

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Theparkpay UK FCA licence strengthens the fintech’s global payments infrastructure as it expands regulated cross-border services across key markets (more…)

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NDIC Commences Payment to Customers of 46 Failed Microfinance Banks

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NDIC payments to depositors begin as customers of 46 failed microfinance banks receive insured refunds of up to N2 million (more…)

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