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Squid Game Netflix’s ‘Biggest Ever’ Series Launch

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Squid Game Netflix’s ‘Biggest Ever’ Series Launch

Squid Game, a fictional drama from South Korea — is Netflix’s “biggest-ever series at launch,” the streaming company exclusively told CNN on Tuesday.

The dystopian series, in which contestants who are deeply in need of money play deadly children’s games to win cash prizes, has been viewed by 111 million accounts since debuting on Netflix on September 17.

To give that number some context, Netflix announced earlier this year that 82 million households watched “Bridgerton” in the first 28 days following its Christmas debut. “Squid Game” surpassed that number in a shorter amount of time.

The series is No. 1 on Netflix’s Top 10 lists in 94 countries around the world. It’s the platform’s first-ever Korean series to reach No. 1 in the United States.

Squid Game Netflix’s ‘Biggest Ever’ Series Launch

The numbers speak to the sheer size of “Squid Games’” popularity and the speed at which it took off. But Netflix’s — and all streaming services’ — rating data comes with some important caveats.

For starters, these numbers are from Netflix (NFLX) itself and have not been vetted by any outside sources. Also, that 111 million figure doesn’t mean everyone watched the series from start to finish. It is based on Netflix’s metric of accounts watching at least two minutes of the series.

Regardless of Netflix’s often opaque accounting of its shows’ popularity, the important context is that the streaming giant’s competition is growing fiercer by the day, and “Squid Game” shows Netflix remains on top for a reason, CNN reports.

For investors, as long as Netflix keeps adding subscribers, Wall Street will likely continue to be happy. “Squid Game” has hit the zeitgeist in a significant way, and buzz is the best means to attract new subscribers and keep current ones happy. The series has also earned great reviews, garnering a 91% score on Rotten Tomatoes.

Like many top streaming series, “Squid Game” has become a pop culture phenomenon. The series has generated memes and even Halloween costume ideas.

The success of “Squid Game” speaks to Netflix’s ability to craft a worldwide hit. Netflix has 209 million subscribers and the company has worked to reach audiences on a global scale.

“When we first started investing in Korean series and films in 2015, we knew we wanted to make world-class stories for the core K-content fans across Asia and the world,” said Minyoung Kim, Netflix’s Vice-President of content for Asia Pacific, excluding India.

“Today, Squid Game has broken through beyond our wildest dreams. ‘Squid Game’ gave [Netflix] more confidence that our global strategy is going in the right direction,” Kim told CNN.

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Guinness World Record: Adewale Tinubu Throws Weight behind Tunde Onakoya

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Tunde Onakoya

 

 

Adewale Tinubu

 

Attempt by Nigerian-born chess player, Tunde Onakoya, to break the Guinness World Record has received a boost with the Group Chief Executive Officer, Oando Group, Mr Adewale Tinubu, throwing his weight behind his effort.

Tinubu, on his social handles, lauded the ingenuity of the young Nigerian.

He wrote: ‘’It’s been 27 hours and counting since  the Grand Chess master took on the inspiring feat of breaking the Guinness World Record for the longest chess marathon in Times Square, New York City, as a beacon of hope for vulnerable children across Africa.

“Let’s take a leaf from Tunde Onakoya’s  book because, in all of us, there exists the capacity for great courage and good. Tunde Onakoya is a truly inspirational story, it’s one of determination, tenacity and, above all, passion for humanity, and one that we must all learn from. Bring it home!’’

Onakoya, 29, who is in New York City, aims not only to break the world record of 56 hours set in 2018,  but also to raise money for the Gift of Chess and  Chess in Slums Africa organisations that aim to use the game to lift children out of poverty.

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Bigi Strengthens its Hold on Nigerian Idol in Season 9

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Bigi Carbonated Soft Drink, a leading Nigerian beverage brand, is thrilled to announce that it is again the headline sponsor of the 9th season of Nigerian Idol, Africa’s biggest music reality TV show, as it has previously powered it in three other editions, in Seasons 6,7, and 8.

This reaffirms Bigi’s commitment to supporting the growth and development of the Nigerian entertainment industry and empowering aspiring talents to achieve their dreams.

Since her first sponsorship in season 6, Bigi has witnessed the rise of remarkable talents like Kingdom Kroseide, Progress Chukwuyem, and Victory Gbakara. Season 8 saw Bigi go above and beyond with exciting campus activations, engaging live show activities like the life-size Bigi Chiller photobooth, and captivating events like the Ikeja City Mall Flash Mob and shoppers dash where the top three finalists bought household items worth over a million naira.

This season, Bigi promises to raise the bar even higher, ensuring its presence resonates throughout the entire journey. From pre-show events to live performances and beyond, the brand aims to be on the lips and in the hearts of everyone involved.

Biola Aransiola, Assistant Brand Manager, Bigi, states “We are excited to be back for Nigerian Idol Season 9, and we can’t wait to share our exciting plans! As a brand that cares deeply for its consumers, Bigi wants to empower talent and provide a platform for dreams to take flight.” Aransiola adds, “Our partnership with Nigerian Idol is a reflection of our unwavering commitment to seeing young talents thrive and reach their full potential.”

Bigi’s partnership reflects a shared passion for nurturing talent and creating opportunities for young Nigerians to shine. This aligns perfectly with the show’s theme, “Dare to Dream,” encouraging individuals to chase their aspirations and believe in their potential.

As a brand synonymous with joy and refreshment, Bigi promises to inject fun and excitement into every episode of Nigerian Idol Season 9. Get ready for a season filled with talent, excitement, inspiring stories, the shared pursuit of dreams, and the refreshing taste of Bigi.

 

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G’Men’s New Year Party Excites Manchester, UK

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Ahead of it’s the forthcoming New Year Party celebration in Manchester, United Kingdom, one of UK’s foremost association, G’Men of Manchester have concluded all arrangements aimed at hosting friends, families and other stakeholders at their forthcoming new year party celebration.

Billed for Sunday, January 28, 2024 at the prestigious Empire Hall, Cheethamill, Manchester, UK, the association has left no stone unturned at making the event not only a top notch but also ensuring that the day enjoys a successful and memorable achievement.

According to a statement made available and signed by the association’s Public Relations Officer, Otunba Eyitayo Mustapha, “G’Men is a foremost and leading association based in Manchester, United Kingdom. It is constituted by morally responsible and professionally motivated group of Gentlemen living in Manchester.

Continuing, Mustapha explained that G’Men is an evolution of individual and collective members personal and professional passion and commitment to support its stakeholders towards fostering unity amongst them. Besides this, the association is equally inspired to support its primary constituency of Nigerian residents.

Mustapha further disclosed that the unity in diversity theme uphold by the association has consistently played a pivotal role in the association’s day to day activations.

 Mustapha hinted that this proposed new year event will be the third edition in the history of the association.  It will also attract eminent personalities across Manchester and beyond.

 ‘’As an association, G’Men of Manchester has created a niche for itself as a charity

organisation, offering a platform of cultural projection, a window of social integration

and a channel of professional networking; regardless of members colour, race, religion

or ethnicity”, he said.

‘’ Of the various excitements already generated on the social media and

amongst the various Nigerian ethnic communities in Manchester, and given our level

of preparation, as well as the various support we are getting from all and major

stakeholders, I am confident that this year’s new year party celebration will be nothing

short of glitz, glamour and most especially, success” Mustapha also stated.

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