Connect with us

Entertainment

Bigi Strengthens its Hold on Nigerian Idol in Season 9

Published

11 months ago

on

Bigi Carbonated Soft Drink, a leading Nigerian beverage brand, is thrilled to announce that it is again the headline sponsor of the 9th season of Nigerian Idol, Africa’s biggest music reality TV show, as it has previously powered it in three other editions, in Seasons 6,7, and 8.

This reaffirms Bigi’s commitment to supporting the growth and development of the Nigerian entertainment industry and empowering aspiring talents to achieve their dreams.

Since her first sponsorship in season 6, Bigi has witnessed the rise of remarkable talents like Kingdom Kroseide, Progress Chukwuyem, and Victory Gbakara. Season 8 saw Bigi go above and beyond with exciting campus activations, engaging live show activities like the life-size Bigi Chiller photobooth, and captivating events like the Ikeja City Mall Flash Mob and shoppers dash where the top three finalists bought household items worth over a million naira.

This season, Bigi promises to raise the bar even higher, ensuring its presence resonates throughout the entire journey. From pre-show events to live performances and beyond, the brand aims to be on the lips and in the hearts of everyone involved.

Biola Aransiola, Assistant Brand Manager, Bigi, states “We are excited to be back for Nigerian Idol Season 9, and we can’t wait to share our exciting plans! As a brand that cares deeply for its consumers, Bigi wants to empower talent and provide a platform for dreams to take flight.” Aransiola adds, “Our partnership with Nigerian Idol is a reflection of our unwavering commitment to seeing young talents thrive and reach their full potential.”

Bigi’s partnership reflects a shared passion for nurturing talent and creating opportunities for young Nigerians to shine. This aligns perfectly with the show’s theme, “Dare to Dream,” encouraging individuals to chase their aspirations and believe in their potential.

As a brand synonymous with joy and refreshment, Bigi promises to inject fun and excitement into every episode of Nigerian Idol Season 9. Get ready for a season filled with talent, excitement, inspiring stories, the shared pursuit of dreams, and the refreshing taste of Bigi.

 

6 / 100
Powered by Rank Math SEO
Related Topics:
Continue Reading

Entertainment

Lagos Commissioner for Tourism, Arts, and Culture, Toke Benson-Awoyinka on working visit to San Francisco film and Entertainment Commission

Published

2 weeks ago

on

February 15, 2025

By

Continue Reading

Entertainment

Orezi, New Music, Big Moves

Published

3 weeks ago

on

February 10, 2025

By

 

Nigerian singer Orezi, born Esegine Allen, is making waves once again, determined to reclaim his spot at the top of the Afrobeats scene. Since November 2024, he has been on a relentless streak, dropping new music and making major moves in the industry.
In November, Orezi teamed up with South African artist PCEE for a remix of his hit single I Swear, blending Nigerian and South African sounds. The official video, shot in South Africa, is now out, further amplifying the track’s reach. This release followed the success of his EP Chocolate Daddy, which featured collaborations with Tekno, Sheebah, and Daphne, showcasing his versatility.
Orezi recently returned to Nigeria from the United Kingdom, where he spends most of his time now. And he wasted no time reconnecting with fans.
 Last week Sunday , February 3rd, he delivered a high-energy performance at Club Vogue, signaling his full-fledged return to the music scene.
Looking ahead, Orezi has announced plans to drop a new album this year. But before that, he will keep fans engaged with a steady stream of singles, ensuring that 2025 is the year he takes his rightful place at the top of Afrobeats

Continue Reading

Entertainment

African Union, AFRIMA Sign MoU to strengthen long-standing partnership

Published

4 weeks ago

on

February 5, 2025

By

 

On Wednesday 29th January 20205, the African Union (AU) and the All-Africa Music Awards (AFRIMA) formalized its long-standing partnership in promoting Africa’s creative and cultural industries, particularly in the field of music. This MoU aims to strengthen the already existing partnership since 2014 when AFRIMA launched its first Award ceremony that honours exceptional African musical talents and the promotion of African music at the international stages.

Over the years our collaboration has achieved enormous success together, especially in implementing the Revised AU Plan of Action on Cultural and Creative Industries and upholding the principles of the Charter for African Cultural Renaissance; organizing the 2020 “Stronger Together’’ online concert for the COVID-19 Response Fund; and advocating for key AU initiatives towards Agenda 2063 as Africa’s premier Intergovernmental Organization and Africa’s premier music awards platform, respectively.

H.E. Amb. Minata Samate Cessouma, Commissioner for Health, Humanitarian Affairs and Social Development, underscored that, with the signing of this MoU, the AUC and AFRIMA reaffirm their dedication to nurturing African musical talent, expanding opportunities for all artists, and leveraging music as a tool for integration, social cohesion and economic transformation. “This agreement signifies a new chapter in our collaboration, ensuring that African music continues to flourish, uplift communities, and contribute to the well-being of artists and the continent’s development agenda.” Amb. Cessouma stated.

Mike Dada, President and Executive Producer of AFRIMA, expressed his enthusiasm for the renewed collaboration, extending appreciation to current and former AU Commissioners for their visionary leadership, overwhelming support and dedication to the course of Africa’s creative industry. “This partnership represents a significant milestone and a great step forward in our shared mission to elevate African music and culture on the global stage. Looking forward to the continued growth of this partnership for the benefit of our continent.’’ Mr. Dada indicated.

54 / 100
Powered by Rank Math SEO
Continue Reading

Trending News